Proprietary Technology

Aitanna.ai

Aitanna.ai is Summer of 69's proprietary technology solution, designed to adapt to different sectors and integrate data, artificial intelligence, and advanced communication capabilities to help organizations understand what happens in their physical spaces and achieve their business objectives.

Our platform transforms physical spaces into a continuous source of data, knowledge, and emotional and conversational business intelligence — without the need for complex infrastructures, legacy systems, or intrusive technologies.

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How it works

Aitanna.ai uses small hardware devices, approximately 10 cm in size, that are discreetly installed at different physical locations. These devices capture signals emitted by connectable devices present in the environment, generating a layer of information that facilitates the analysis of flows, behavioral patterns, journeys, and interaction levels across multiple locations.

All collected information is processed under strict privacy and regulatory compliance criteria, ensuring operations that are 100% aligned with GDPR regulations and current data protection legislation.

From Physical Space to Communication Channel

Aitanna.ai doesn't just measure and understand consumer behavior — it transforms physical spaces into omnichannel connection points between brands and their audiences.

Simplified Consent Design loyalty strategies and value experiences that incentivize consumers to grant communication consent through a simple QR code scan or NFC technology. No mobile apps needed, with a streamlined registration process via phone number.
Dynamic Segments Create dynamic segments based on behavior, interests, visit frequency, and context.
Proximity Marketing Activate proximity marketing campaigns and hyper-personalized communications at the right time and place.
Measurable Impact Measure the real impact of actions taken in the physical environment.

A Unified View of the Consumer

Aitanna.ai gives brands a much deeper understanding of how consumers interact inside and outside their physical spaces. By combining behavior, context, and artificial intelligence, organizations gain a comprehensive view of the customer journey and can establish direct, relevant, and personalized communication channels that strengthen the relationship with each consumer.

Invisible Technology, Visible Results

One of the core principles of Aitanna.ai is that technology must not interfere with the user experience. The solution operates in a completely discreet and imperceptible manner for consumers, integrating into any physical environment without altering habits, journeys, or natural behaviors.

The result is a more authentic and precise capture of information, enabling brands to make better decisions and create more relevant, human, and profitable experiences.